Comments from leaders we've worked with
Aerospace
“Jo has played a key role in our marketing and communication strategy to date. She has helped us to better understand our customers, our market position and how to build on our competitive advantages and overcome weaknesses.
Jo managed our rebranding process really well, including an excellent brand re-launch and plan to support our expansion throughout Australasia.
She helped us develop an internal communication strategy to support our management buyout and provided valuable advice throughout the process.
TAE Aerospace is on a strong growth trajectory and continues to expand globally.
We continue to rely on Jo’s strategic advice as we move forward."
Andrew Sanderson, CEO, TAE Aerospace
TAE Aerospace is a global aerospace company
Farming shed design and construction
"Jo was instrumental in the initial brand and marketing phase for Santrev. Using an impressive repertoire of industry knowledge and a hands on approach, Jo helped us gain a better understanding of our target audience and how to reach them effectively. With her guidance we were able to create a brand that is now recognised internationally. We can not speak highly enough of her work.”
Luke Trevanion, Director, Santrev Pty Ltd.
Santrev is a world leader in poultry and agricultural shed construction.
Project Delivery and Asset Management
“The annual customer insights work Jo undertakes is very beneficial for us as we gain valuable insights into the current work portfolio of the industries we work in, the perception of our company, and the expectations and drivers of key clients. This knowledge helps us to shape our marketing approach and enhance our sales and marketing materials. Jo understands our requirements and we trust her to connect with our clients confidentially and in an approachable way.”
Geoff Jenkins, Director - Major Projects, LogiCamms
LogiCamms provides innovative solutions to owners and operators of minerals and metals, hydrocarbons and infrastructure assets.
Corporate Entertainment
"When I started Vavachi, I knew a lot about entertaining people but not much about marketing. Jo helped us to reach the right customers and communicate with them more effectively. The brand positioning work was really valuable and perfectly sums up how customers feel about the Vavachi experience. Our company has grown enormously since then. Now we are performing all over the world, we employ a large number of artists and we've helped many of them launch their international careers. If you want to grow your business, I highly recommend talking to Jo about your brand and marketing strategy."
Roger Davy, Owner, Vavachi Entertainment
Roger is a renowned Australian tenor and Vavachi is an internationally recognised provider of corporate and event entertainment.
Energy Industry and Supply Chain
Jo has worked extensively in the energy industry - with power plant developers, transmission and distribution companies, energy retailing and energy consulting businesses.
"I have worked with Jo over a number of years at Energex and now with my own company. She is an experienced marketer and a strategic thinker who understands your goals and works hard to help you achieve them. Not only does she deliver results, but she is also a pleasure to work with. I highly recommend engaging Jo to establish or improve your marketing and communication strategy.”
Andrew McNair, Owner, Energy Options Australia
Energy Options Australia is a business management consulting firm that helps business customers save on electricity costs.
Some of our clients
Jo has been privileged to work with some inspiring companies over the years, both in-house and as clients.
About Jo
Jo has 30 years of experience as a business analyst, legal researcher, marketing communication manager, brand specialist and reputation strategist in Australia and the UK. She blends creative flair with an analytical approach, backed by deep experience in marketing communication management, planning and delivery.
Having worked client-side in senior branding and marketing roles, Jo co-established full-service marketing communication agency, Redline Communication in 2006. Together with the Redline team, Jo delivered outstanding strategic marketing outcomes for clients. Branching out on her own with JKC, Jo has studied and practiced in the fields of brand and reputation over many years. She now specialises in helping private companies build and leverage their reputation.
Jo has particular experience working with clients in energy, engineering, aerospace, professional services, and the mining and construction industries.
Get in touch with Jo
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